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  • SPA Education Webinar: What does it take to rebrand the perception of Physiotherapy in Singapore

SPA Education Webinar: What does it take to rebrand the perception of Physiotherapy in Singapore

  • 25 May 2022
  • 6:15 PM - 7:00 PM
  • Online

Registration


Register

Come and listen to an inspiring speaker and pick up tips on how to rebrand the perception of our profession in Singapore.   This is a talk that all physiotherapists need to listen to!

This talk is held on the same day as SPA Annual General Meeting (AGM), before the meeting commence.  Those who wish to attend the AGM, please register here.  


The following learning points will be covered:

  • How do we change perceptions and brand our identity as physiotherapists
  • Where does value in a brand come from
  • The one key “ingredient” that all powerful brands have



Speaker:

DOMINIC CHEW

Dominic founded Hatch Idea Lab and developed a proprietary Design Innovation framework to make the world a better place. By centering on human-centric insights and design innovation, the world would have more human-centric solutions in every single industry, making life more pleasant for everyone.

Hatch Idea Lab has built innovation blueprints through consultancy and training to create brand desirability and business innovation to many organisations. Notable clients include Singapore University of Technology and Design (SUTD) and Singapore Institute of Technology (SIT) among the many others.

Dominic has two decades of experience as a brand strategist and judge in the creative circle - a decade in agency strategic planning and another decade in client-side senior management.  

Enquiry: education@physiotherapy.org.sg

Singapore Physiotherapy Association
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General enquiries:
secretary@physiotherapy.org.sg
(+65) 9799 645099999

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(+65) 9799 6450

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